Disclaimer: This website was created by Jeffrey Lakes Jr. to display web development and design. Paradime Pedal Co. is fictional and you can not purchase any products.


Man by river looking at watch over shoulder

I'm Jim, and this is my Brand

Paradime Pedal Co. started in my college days at NC State. Traveling around the city of Raleigh in 2003 was never the easiest and the heat was another factor. I always found myself walking, literally burning rubber.

As time went on in a young freshman's life, walking was not cutting it. I visited a few local bike shops and they all seemed to sell someone else's dream bike. There was no room for "Jim's" flavor.

Skyline of Raleigh, North Carolina

I developed a brand that would be geared around providing the top-tier bike parts and letting the customer design their own masterpiece. This is where we started and this is where we still are, building dream projects and making people happy.

I moved back to Pittsburgh with Paradime, purchased a storefront on Carson St. and the rest is history! Building bikes is our passion. Paradime is not just a brand, it's a statement. We aim to build a way of life that encompasses a standard of excellence, from sun up to sun down.

Email Jim Here